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Commercial Analytics Lead


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Ways of Working

At Bank of Ireland we are changing.  We are committed to enabling our colleagues to thrive and offer agile ways of working to maximise choice and flexibility in how we work and live. Varying degrees of optionality apply depending on the role.  For more detailed information on this role, please contact us, or let us know your preferred working arrangements when you apply.

Inclusion & Diversity

At the heart of our purpose is our commitment to Inclusion & Diversity: To foster an inclusive working environment where all colleagues are enabled to reach their full potential. We are working to develop a more inclusive and diverse environment, supported by the development of our Employee Support Networks.

Commercial Analytics Lead

Dublin, Republic of Ireland | Permanent | Full time

Commercial Analytics Lead

  • Dublin, Republic of Ireland
  • Full time
  • Closing on: Oct 14 2022

The Group Customer Analytics & Transformation team sits within the Group Marketing function and supports our customers, colleagues and partners across Ireland, UK and Internationally.

In a changing market environment, where customer expectations continue to grow and there is an increasing demand for personalised customer experiences, Customer Analytics is leading the charge to enable and deliver this personalised experience through data analytics.

To deliver on this vision the Customer Analytics team leverage internal and external data and apply data analytics and visualisation techniques to maximise the value of this data, explain it back to the business, and deliver positive outcomes for our customers and our business.

The complex challenges the team faces means there is considerable opportunity for team members to grow and develop both their technical and non-technical skills to achieve their full potential at Bank of Ireland.

Purpose of the Role:

The Data Analytics Manager will play a key role as a senior member of the Customer Analytics team. The individual will be tasked with delivering actionable insights that translate into positive customer and business outcomes for the Marketing squads you support. You will have a commercial mind-set, understand the business and be someone who can identify and communicate opportunities for growth. You will be a team player who is self-motivated and passionate about data. You will be able to recognise areas where the wider Customer Analytics & Transformation team's skill set can support. You will be comfortable working in a fast paced environment and be able to prioritise work across multiple areas. You will be as comfortable wrangling data and creating visualisations as you are with engaging with business areas and translating their business problems into analytics.

Key Accountabilities:

  • Provide detailed analysis and understanding of customers' needs and interests across different customer segments and products.
  • Responsible for providing insight into the performance of your squad's activity and identify actions to increase performance. Following through to ensure change is delivered and measured.
  • Set the standard for high quality and impactful output across the team.
  • Support the development of a strong culture within Customer Analytics to attract and retain top talent.
  • Play a key role in building the brand of Customer Analytics internally and externally by demonstrating the value Customer Analytics delivers for our Customers.

What is the Opportunity?

The successful candidate will support the delivery of data driven analysis to our key product lines and customer segments and also bring expertise in analytics and storytelling to deliver increased commercial and business outcomes. We are specifically looking for curious, big picture thinkers who are comfortable discussing the details, as well as being self-motivated and organised.

This is a high visibility role within the team and a great opportunity to make a difference to our customers. This a front facing role with lots of exposure to key business units and senior stakeholders.

Essential Skills and Experience:

  • Previous experience working in Analytics /Business, with at least 2 years' as a senior analyst or analytics manager.
  • Strong stakeholder management skills and a proven track record of driving change through data and analytics.
  • Experience working in a commercial, marketing or trading performance role.
  • SQL skills are essential.
  • Experience of working in Agile delivery squads.

Desirable Qualifications, Skills and Experience:

  • Bachelors in Business, Mathematics, Computer Science, Analytics, or equivalent quantitative field.
  • Experience with Teradata, Tableau or similar data technologies.
  • Experience of working in financial services and/or with marketing teams
  • Proven experience measuring the value of analytics in terms of increased revenue, customer outcomes or reduced cost.

Key Competencies

  • One Group, one team - Self
  • Customer Focused - Self
  • Agile - Self
  • Accountable - Self
  • Manage Risk - Self

Where Agency assistance is required Bank of Ireland Recruitment Team will engage directly with suppliers. Unsolicited CVs / profiles supplied to Bank of Ireland by Recruitment Agencies will not be accepted for this role.

Bank of Ireland Group is an equal opportunities employer and is committed to fostering an inclusive workplace which values and benefits from the diversity of our workforce.

Apply now

Our application form takes just minutes to complete. If you have any questions about our application, you can contact our recruitment team directly.


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